We keep running into the same spreadsheet problem with clients who’ve tried this before. A long list of “resource pages” pitched by a previous agency, barely any replies, and...
We keep seeing the same pattern with SaaS founders who come to us. A pile of backlinks, mostly from directory submissions, and a domain rating that hasn’t moved in...
Somebody pitched me an automated outreach tool last month. It promised 500 emails a day, sent from my own inbox, personalized by AI. I said no. Then I watched...
White hat link building is the slow way to earn links. It’s also the only way left that works. I say that as someone who audits the other kind...
A business owner who reached out to us last year had hired one of the popular blogger outreach services. He got exactly what he paid for on paper: 15...
A client came to us in April with 340 backlinks pointing to his site. He was proud of that number. He’d paid a freelancer $200 for a “link building...
Backlinks build authority — true or false? Quick answer: TRUE — but only quality links count. Backlinks from relevant, trusted websites with real visitors remain one of Google’s strongest...
A potential client messaged me a few months back. He’d been quoted $299 a month by one agency and $4,500 a month by another for “the same service.” He...
Introduction A client called me in a panic last year. His phone had basically stopped ringing. “My competitor down the street gets calls every day, we do the same...
A client asked me something last month that I think about a lot. “I have 40 backlinks now. My competitor has 12. Why are they outranking me?” I pulled...